Nordic wholesale expertise for effortless growth
We connect health and wellbeing suppliers and resellers through reliable, sustainable wholesale services. With deep Nordic market knowledge and a broad, high-quality product range, we help suppliers grow their reach and support resellers with reliable access, local expertise, and streamlined operations.
Key numbers
Wholesale services for effortless health and wellbeing growth
We connect suppliers and resellers across Finland and Sweden through reliable, sustainable wholesale services tailored to the health and wellbeing sector.
Your one-stop platform for health and wellbeing products
Oriola offers a broad, high-quality product catalogue across all major health and wellbeing categories. Whether you’re sourcing for your retail business or expanding your brand’s reach, our wholesale platform makes the process efficient and straightforward.
In-depth product knowledge and Nordic market expertise
With a strong understanding of the Nordic pharmacy and retail landscape, we match market needs with a comprehensive range of pharmaceuticals, and health and wellness products. Our insights ensure relevance, quality and regulatory compliance, helping partners unlock market potential and stay competitive
Committed to quality, safety and sustainability
We apply the highest standards to ensure product safety and regulatory compliance. Our sustainability work spans the full supply chain, enabling responsible and efficient wholesale that protects today’s health while supporting tomorrow’s resources.
Strategic focus on wholesale growth and effectiveness
Wholesale is a core part of Oriola’s strategy. We continuously expand our assortment and partner network with new brands and categories, improving customer value through commercial excellence and streamlined operations.
A trusted partner in Finland and Sweden
With a market-leading position and long-standing presence in the Nordics, Oriola is a first-choice wholesaler for pharmacies and retailers. Whether you’re entering the market or scaling your operations, we provide the local expertise and operational reliability to support your growth.
Services and products supporting your success in the Nordics
We offer a broad portfolio of services and products, including distribution, wholesale, and advisory services. These help pharmaceutical companies and health, and wellbeing product suppliers serve pharmacies, healthcare providers, veterinarians, retailers, and e-commerce across the Nordic market.
Distribution services
We manage a high-quality, GDP-compliant supply chain for safe and reliable deliveries of pharmaceuticals and health and wellbeing products. Our specialised services include quality control, warehousing and logistics including modern cold chain technology and vaccine distribution expertise.
Advisory services
We help pharmaceutical companies succeed with tailored services across the entire product lifecycle – from market entry and regulatory compliance to commercial strategy and market insights. Our advisory services combine deep knowledge of Nordic healthcare systems and regulatory requirements with a focus on operational efficiency and customer value.
Fostering a healthier tomorrow
A sustainable future begins with health. Through our services and products, we promote wellbeing while working to minimise the environmental impact of our operations. Sustainability is part of our strategy and daily operations at Oriola. As a distributor and wholesaler of pharmaceuticals and health and wellbeing products, our role in society is essential, and our responsibility is clear.
Committed to Health for life
Oriola’s purpose – Health for life – guides everything we do. Every day, our work supports people's health. We are committed to quality, efficiency, and sustainability, creating value for society and individuals through safe and reliable services and products. Partnering with Oriola means working with a company focused on making tomorrow healthier, together with our customers and partners.
Together for health
People are at the core of our business. A sustainable people journey supports leadership, engagement, and wellbeing at work. We foster a collaborative culture grounded in our shared values – openness, initiative, together and responsibility. Through continuous learning, knowledge sharing and strong team spirit, we work together to enable Health for life.